Your agency has a revenue problem.
We structure and automate the key operations behind your SEO and link building agency. Recover +25 hours per week across your team and put them into client work.
No commitment.
Your team does the work. Your processes decide how much of it reaches clients.
Pulled manually to produce one client report
On work that does not directly produce results for clients
Tools your team switches between to get a complete picture of one campaign
Operations that are costing you time every week.
What your agency loses every month.
Adjust the figures to match your agency. The output estimates the revenue your team could generate with the hours currently going to operational work.
Every person losing hours to admin represents a direct revenue cost
Reporting, prospecting admin, manual tracking, coordination, invoicing
Revenue equivalent of the capacity your team recovers
per month your team could generate with recovered hours
Estimates based on industry averages. Hours lost per month ÷ 80 estimated hours to service one client = additional client capacity.
We build the system. Or we structure what you have.
We build the system your agency needs.
One system. Every operation centralised: client campaigns, publisher database, outreach, partner management, reporting, invoicing. Built around how your agency works. Owned entirely by your team.
- ▸ Client portal with live campaign data and reports
- ▸ Publisher and outreach database replacing the disconnected tracking systems
- ▸ Automated reporting pipeline
- ▸ Partner and supplier management system
- ▸ Invoice and billing flows
- ▸ Your team runs it autonomously
We structure what you already have.
We map the workflows across your agency and build structure and automation around your existing stack. Your team works with what they know, structured properly.
- ▸ Campaign management: client rules, placement history, and exclusion tracking in one place
- ▸ Publisher database: one structured system replacing the disconnected tracking systems your team works around today
- ▸ Site prospecting: standardised analysis workflow with client requirements built in
- ▸ Partner management: briefs, delivery tracking, and approvals without email threads
- ▸ Monthly reporting: automated data pull and formatting per client
- ▸ Client onboarding: one documented intake flow, consistent across every account
- ▸ Your team owns every system we build
The diagnostic determines which applies.
Book a callEverything your agency runs manually,
We mapped, structured, and automated the full operations stack for Roalink, a B2B link building agency. Publisher database, client portal, partner management, automated reporting. One system.
- 01 Publisher database. One place. Site metrics, outreach history, client restrictions, and placement records. One system replacing the disconnected tracking your team works around today.
- 02 Client portal. Live data. Campaign status, placements, and reports. Clients see their data directly without requesting a PDF update.
- 03 Partner management. Structured. Brief intake, delivery tracking, and approvals for every external partner. No searching through message threads.
- 04 Reporting. Generated on schedule. Data pulled and formatted automatically. The team reviews the output. They no longer produce it.
What the work returns.
Estimates based on a conservative recovery of 25 hours per week and an average monthly retainer of €2,500. Use the calculator above to model your specific agency.
Per week recovered from operational work across your team. Estimate based on diagnosed agencies.
Additional clients your agency can take on per month with the same team.
At €2,500 average retainer per client, the cost is recovered within two months.
Estimates based on a conservative recovery of 25 hours per week and an average monthly retainer of €2,500. Scope and investment are defined after the diagnostic session.
We diagnose before we act.
Automation applied where it creates value. Structure applied everywhere else.
Diagnose.
Deep interviews with your team. We map how work runs across every operational area.
Structure.
We define priorities and document every process. What should be automated and what should not becomes clear before anything is built.
Automate.
We build the systems around your workflows. Scope and complexity determine what gets built and in what order.
Enable.
Your team is trained on every process as it is built. When the work is done, your team runs the operations.
“We had client data, outreach tracking, and internal processes in separate systems. Nothing connected. Ordinal built one platform with everything in it. The time we used to spend pulling data and coordinating manually, we now spend on actual work.”
What founders ask before the diagnostic.
Common questions from SEO and link building agency founders.
Not necessarily. Most agencies do not have a tools problem. They have a process problem. Ordinal maps the process first, then decides whether existing tools can hold it or whether a different structure is needed. The diagnostic determines this. We have worked with agencies on both sides.
Automation deployed before the process is understood produces faster chaos. The sequence matters. Ordinal maps first, builds second. The enablement phase is built into every deployment.
Scope and timeline depend on what the diagnostic surfaces. Each phase delivers a result before the next begins.
The diagnostic is a structured session to map your operations across prospecting, campaign management, reporting, and delivery. You receive a prioritised list of what to fix, what to automate, and what to leave alone. Investment is defined after the diagnostic based on scope.
No. The decision depends on the nature of your operational problem, not your size. Some agencies with 5 people need a dedicated system. Others with 20 people need better structure on top of what they have. The diagnostic tells us which applies.
See where your agency's operations stand.
A diagnostic session to map your agency's operations and identify where time and revenue are being lost.
Book your diagnosticRemote sessions available across Europe. Yours to keep regardless of what you decide next.